Total Pageviews

Monday, September 27, 2010

Fresh Ho Jao!!

A hansome guy and a cute girl(sushma reddy) drenched and dancing , a treat shall I say for the eyes of both the sexes in the audience.......but still the USP of the ad remains its music that doesnot leave you even after ad ends.



The ad is shot in lush green locales, keeping the ‘fresh ho jao’ feel in the add intact add a splash of water to it and it becomes all A romantic setting (targeting the couples) and A naughty feel (for the teenagers). But the protagonists being the executive youth catergory it seems limca wants to move from just being a teenagers drink to a drink couples and young working professionals could enjoy to unwind.

“Fuhaarein, bochharein, nazaaare chura lo na, kuch boondein chura lo na; Thaki si zindagi se, ruki si zindagi se, kuch lamhe chura lo na…; Kuch yaddein, aur sapne, apne chura lo na; Ruki si zindagi se, thaki si zindagi se, raftaarein chura lo na…”
The song is melodious and aptly worded. A musically-refreshing AD!

No comments:

Post a Comment